I spend many hours per week combing through websites, blogs, magazines, and books on personal finance to try and stay on top of my game and keep up with the latest news and sentiments (i.e. tax reform, health care, retirement research, etc.). Otherwise, I’m doing my readers a disservice by not being topical and relevant – or so my thinking goes.
With all of this research, occasionally, I find a few gems. Articles that add to my knowledge base or make me think about things in a new way. But one thing is clear when I filter through the mainstream personal finance space: mainstream personal finance advice is mostly geared to average Americans. And what is your average American? Well, when it comes to personal finance, it is:
- An average 5% personal savings rate, (the millennial personal savings rate is actually negative)
- Median retirement savings among active workers of just $5,000
- ~$17K in credit card, $182K in mortgage, $30K auto, and $50K in student debt
- 55% of Americans living paycheck-to-paycheck, with just one unexpected expense putting them under water
The status quo for Americans in personal finance is pretty darn awful. And in order to avoid the wrath of comment troll haters (something I fervently embrace these days) and to keep their jobs, the writers for these media outlets must provide just slightly aspirational advice for the average American. For example:
- spend less than you earn
- the 10% savings rule
- build up a 3-month emergency fund
- spend 3-months salary on an engagement ring
- pay only 20% down payment (or less) on a home
- save 10X your ending salary for retirement
- buy collision insurance on every auto
- use debit cards and cash versus credit cards
- work until you’re at least age 70
That kind of advice is fine and dandy if you want average achievements or you’re looking to stroke the ole ego. But it’s baseline minimum stuff, and in many ways, quite damaging. Rarely will you see mainstream personal finance cover actual life-changing concepts like:
- safe withdrawal rate
- financial independence and the crossover point
- personal inflation rate
- lifestyle inflation
- the importance of gratitude in personal finance
If you want to build life-changing wealth, you either have to put yourself in position to get lucky or truly defy status quo in your relationship with money. That’s not advice most people want to hear, but it’s the advice most people need to hear.
Now, I’m not staying that every piece of advice offered up on this site or elsewhere can or should be life-changing. If that is the standard, rarely would an article be published. But it should be honest and it should have a healthy amount of ambition. Sometimes I wonder what comes first: the lack of personal finance ambition among the population or the lack of advice to inspire it. We aren’t taught personal finance growing up so when we finally do take an interest in it, what are we able to find and assimilate?
I knew the average American had some pretty dire statistics related to personal finance, but man. I appreciate you always adding valuable content to the community!
The best way to help is continue to write on your blog and hope 20 somethings read it :).
It is quite shocking when I talk to other millennials just how much they take the “I don’t know and don’t care” attitude, putting sports and celebrities above their own future in the priority list.
We started our blog, probably like you started yours, to help those who do care!
Thanks for sharing !
You can’t talk to someone who isn’t listening; that’s the state of many.
The writing has been on the wall for years… people choose not to read it.
I’m 52 and read your blog regularly. I learn more from it than commercial financial mags. Keep preaching, young man. You’re helping much more than you realize.
I think some of this has to do with the “keeping up with the Jones” mentality or the $30,000 millionaire. As long as everything looks fine and dandy on the outside its easy to look past the deeper darker issue or make excuses for them.